It wont allow me to start the game up, I just downloaded it and it wont allow me to start it up

Whenever i go to play the game it wont allow me to run it as supposedly has crashed

What I expected to happen was...:
Graphics card outdated. 32 bit not 64 bit
What actually happened was...:
It was simple, I download it, try to play it and it just stop working and said it has crashed.

Steps to Reproduce:
1. Download the game
2. Click play
3. Crash appears