Game crashes on load

Just paid $25+ dollars, downloaded the game, and after clicking on "play demo" the game crashes.

What I expected to happen was...:
For the game to load and work.

What actually happened was...:
Screen flickered then launcher went to the 'crash' tab.

Steps to Reproduce:
1. Put a step by step guide on how to trigger the bug here
2. Open Launcher and login
3. Press 'Play Demo'